Want To Know The ONE Small Difference Between OUR Ortho Ads and Professional Social Media Ads That Makes ALL The Difference?

Want to know the difference between crappy engagement versus a flood of new patients when running ads on social media? Read on… For the last 12-18 months I’ve been obsessed with reading and learning from the top marketing and entrepreneurial minds. These “pure” and “seasoned” entrepreneurs and masters of advertising like Jay Abraham, Dan Kennedy,…

Don't Chill the F**k Out

If you’ve never heard of David Goggins, let me give you a really brief (and completely inadequate) introduction to who he is. Goggins was raised in a dysfunctional home, with little money and an abusive dad. He ultimately dropped over 100 pounds, became a Navy Seal, graduated Ranger School and became one of the top…

"Perpetual optimism is a force multiplier"

I’ve been reading Colin Powell’s autobiography, “My American Journey” and even though it was written 25 years ago, the text is still so appropriate for today’s environment. Keep in mind that the book was written before 9/11, yet Powell’s perspective is still so appropriate for what we’re going through today. From his days as a…

Pay Yourself First

One of the most common things I hear from younger docs is that they struggle to take home a paycheck. “I work so hard and can barely pay my bills. I can’t afford to pay myself.” What if I told you there was an answer? There is. Pay yourself first. What? Wait a minute, you…

The Dog and The Nail

I was reminded of an old story today, one in which a visitor to a house sees an old man and a dog on a porch.  He strolls up onto the porch and hears the dog whining. He asks the old man:”Why is the dog whining?” The old man replies:”Because there’s a nail underneath where…

How Does Your Practice Compare?

Whether you like it or not, if you’re an orthodontist who currently owns or wants to own a practice, you’re an entrepreneur. Yes, you signed up to be an orthodontist, but as a business owner, you’re a willing or reluctant entrepreneur. Many books have been written on the subject of entrepreneurship, but one of the…