Dr. Sima Yakoby Epstein is a first-generation American whose family always believed in the American dream.
Playing tennis was one way she thought would bring her closer to the American dream, but it took her to good schools, where she started the journey to become an orthodontist and an entrepreneur.
Currently, she is the founder & CEO of OrthoNu. OrthoNu is the pioneer in the advancement of oral healthcare and self-care professional tools for Orthodontic Patients.
She explains how the different products developed by OrthoNu help patients with the oral challenges/emergencies they face in their ortho journey and also help free orthodontists’ time by reducing emergency visits.
But probably the most impactful innovation they are working on is the diagnostic testing tool that uses saliva to help with the early detection of numerous diseases.
She has partnered with the University of Pennsylvania on clinical research to create oral healthcare solutions that start at the ortho office but transcend into other medical fields.
Tune in to this episode to learn more about OrthoNu products and what we can expect from them as they redefine orthodontic care.
Meet Dr. Sima Yakoby Epstein (00:00)
How Dr. Sima became an orthodontist (03:51)
The goal of OrthoNu (08:15)
OrthoNu self-care professional tools (10:32)
The role of preventive medicine in orthodontics (15:20)
Using saliva to diagnose diseases early on (18:04)
The future of orthodontics (23:29)
What’s in the ortho goodie bag (24:52)