Peter Drucker, one of the greatest business minds of the last 100 years once said, “The best way to predict the future is to create it.” No greater truism has been stated for growing our practices. Yesterday there was a discussion in our private OrthopreneursRD group related to marketing. I can’t get into the details but…
The other day there was some discussion on the Facebook group about co-branding your practice with a major orthodontic company. In case you don’t know what I’m talking about, I have a story for you. When I started my practice, a large midwestern orthodontic company that also makes post it notes convinced me that their clear brackets…
Read the title and quickly answer the question. What is your time worth? What? You don’t know? You better figure it out. NOW! Yesterday there was a discussion in our Orthopreneurs FB group about whether or not we should be giving out free orthodontic exams, or if we should be charging appropriately. I added the word…
According to a 2011 survey in the Huffington Post, nearly half of business owners believe that one of their employees should be fired “right now.” Dentists are no different, and like our other business counterparts, most clinicians hate the idea of having to let an employee go. We put it off for as long as we…
Last night, I held the first virtual book club I’ve ever been a part of. Me and 23 of my close friends from the Orthopreneurs Facebook group got together and discussed Tim Ferriss’ 4 Hr Work Week and brainstormed ways to use ideas from the book to make our practices better. Though many were clearly shy…
Every day, we’re faced with decisions about what to do with our businesses. Do we hire more team members to help with what feels like an influx of patients or do we try to max capacity the team we have? Do we use that better lab which costs more or do we try to “make do” with…
I had a post yesterday in the Orthopreneurs Facebook group that involved a local GP who wanted to convert one of the referred new patients I sent to him into a veneer case and never even discussed it with me. It sparked a lot of emotion on our Facebook page. Answers varied from “I’d never…
